If you build your business by networking, it is critical that you have a positive, powerful impact on the people you meet. A 60 second commercial can’t communicate how well you serve people and why you are different from your competitors.

The best way to make a lasting impression is to share your personal brand…. what makes you unique in the market place.

In this session you will learn how to:

-      -  define your personal brand

-       - communicate your unique value to others

-       - sell yourself smart

Bio:

Victoria Trafton helps business professionals define and communicate their unique value to they can sell themselves smart and attract their ideal clients. As past owner of Referral Institute, she recognizes the importance of creating powerful word-of-mouth messages that attract new business. She is the owner of Victoria Trafton Presents, a consulting and training company.